Social Media Marketing is a marketing technique in which social media is used with the aim of realizing marketing objectives. It is an interactive form of marketing aimed at entering into a dialogue. However, it is a means and not an end. It should therefore only be used if the company and the market are suitable for it.
Social media marketing is a form of internet marketing in which social media networks are used as a marketing tool. The goal of social media marketing is the creation and distribution of content that users share with their social network. In this way, social media marketing can be used for branding and increasing reach among potential customers.
So you are wondering why use Social Media Marketing? Social Media is one of the most stress-free and profitable digital marketing platforms used to increase the visibility of your business to begin with. Social Media can help you get noticed at events and generate media attention.